general info CONSERVATION AND SUSTAINABILITY CAMPAIGN LAUNCHED BY DEWA
Conservation And Sustainability Campaign Launched By DEWA
Updated on 14 June 2020

The fifth annual ‘Let’s Make This Summer Green’ campaign has been launched by Dubai Electricity and Water Authority (DEWA). The campaign will run for three months and will have a theme of 'Start Conserving Now', which will included a some simple guidelines to reduce the use of electricity and water over the summer months and help adopt a sustainable lifestyle.

The campaign encourages household owners to benefit from the ‘My Sustainable Living’ programme, where customers are able to compare their monthly electricity and water usage with the average of similarly efficient homes, providing them with advice to help them make decisions on conservation.

“DEWA follows the Founding Fathers’ footsteps and works in line with the wise leadership’s vision to conserve electricity and water while preventing waste. It also follows the directives of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, to launch initiatives and projects throughout the year that raise awareness about responsible behaviour and habits. This supports the UAE’s efforts to protect the environment and natural resources. It also reduces carbon emissions, which achieves the Dubai Clean Energy Strategy 2050, to make Dubai the city with the lowest carbon footprint in the world; and the Demand Side Management Strategy to reduce 30% of energy and water use by 2030,” said His Excelency Saeed Mohammed Al Tayer, MD and CEO of DEWA.

“Between 2009 and 2019, DEWA’s conservation programmes and initiatives achieved cumulative savings of 2.2 terawatt-hours (TWh) of electricity and 7.8 billion gallons of water. This is equivalent to saving AED 1.3 billion, reducing 1.136 million tonnes of carbon emissions. These savings show DEWA’s efforts to achieve its vision to become a globally leading sustainable innovative corporation and demonstrate that it is a socially responsible government organisation,” added Al Tayer.

“DEWA strives to engage all customers and society to promote sustainable development in Dubai by adopting daily simple habits and a responsible lifestyle for electricity and water to protect the nation’s resources. The large turnout for DEWA’s initiatives raised awareness about achieving sustainability and protecting the environment. This encourages us to launch more innovative initiatives that encourage stakeholders to be more responsible and promote competitiveness among them to reduce their usage and lower their carbon footprint,” said Khawla Al Mehairi, Executive Vice President of Strategy and Government Communications at DEWA. 

The 'My Sustainable Living' programme can be accessed by logging onto the customer account on DEWA’s website or smart app, and updating their Consumption Patterns and conservation tips tailored to them.

The ‘Let’s Make This Summer Green’ campaign includes adjusting the AC temperature to 24 degrees, fix water leaks, and replace conventional bulbs with LED bulbs and other simple steps.

Mote information on conservation tips can be found on DEWA's website and smart app.

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